# Start here: your first steps

Watch the 8-minute intro, then follow the task list step by step.

Video guide: [How to set up HeyCatch (7 minutes 45 seconds, narrated)](https://www.loom.com/embed/a34e7f25631049dfa8be37f4cc363e8c)

Start with the 8-minute intro above. Then work through the steps below, in this order: they are the tasks on your Home task list, word for word. Press Complete in a task when you have done it.

## 1. Watch the 8-minute intro

1. Press play on the video at the top of this page.
2. See how the daily loop works: replies, posts, videos, analytics.
3. Come back to this list and start with the next task.

## 2. Install analytics on your site and/or app

Video guide: [How to install analytics and track users (3 minutes 20 seconds, narrated)](https://www.loom.com/embed/fa47b3215d5d48eebcf93f3140d992b1)

1. Open Install under Analytics.
2. Copy the prompt and paste it into your AI builder or coding agent. It works for any web framework, and for native iOS, Android and Flutter apps.
3. On a website builder (WordPress, Webflow, Wix and similar)? Open the setup guide instead and paste the code with your project key.
4. Publish your site or app, open it once, then click "I've installed" within 30 minutes.

Once analytics is live, your short links switch on automatically. You'll find them under Short links.

Guide: [Installing the analytics SDK](/analytics/install-the-sdk/)

## 3. Complete the quick wins from Website optimization and/or Listing optimization

Video guide: [Re-run your site audit (62 seconds, narrated)](https://www.loom.com/embed/c33280f2865f4e908f27caee1dda84ca)

1. Open Website optimization. If your project is an app, open Listing optimization. Have both? Do both.
2. Go to Quick wins in the action plan.
3. Press Copy fix prompt on a fix and paste it into your AI builder.
4. Mark this task done when the quick wins are live.

Guide: [Action plan](/growth-audit/action-plan/)

## 4. Run your SEO audit (websites only)

For websites only. If your project is an app with no website, skip this task.

1. Open SEO under Growth Audit.
2. Check your website link and press Add website.
3. Wait a few minutes for the audit.
4. Open the top fixes, press Copy fix prompt and paste it into your AI builder.

Guide: [SEO audit](/growth-audit/seo-audit/)

## 5. Connect Reddit

Video guide: [How to set up a Reddit account (5 minutes 49 seconds, narrated)](https://www.loom.com/embed/97f3ce18eb30459286bb076130871fa8)

1. Open Settings, then Social accounts, and press Connect next to Reddit.
2. Sign in to the right Reddit account in this browser first.
3. Approve access in the Reddit window.

Guide: [Which Reddit account to use](/social-accounts/which-reddit-account/)

## 6. Follow your Reddit Account health

Account health is your Reddit plan: it shows what to fix, which level you're on and what that level allows today.

1. Open Catches and press Account health in the Reddit card.
2. Clear the recommended fixes. Copy the suggested bio into your Reddit profile.
3. See your level and today's limit: how many replies, and whether links and posts are open.
4. Work through today's catches within that limit. Your level goes up as the account earns karma and age.

Guide: [Getting your Reddit account ready](/social-accounts/reddit-account-ready/)

## 7. Review recommended Active keywords

1. Open Catches and press Set up.
2. Review the suggested keywords: remove what doesn't fit, add your own. The best keywords are two or three words long.
3. Save.

Guide: [Subreddits and keywords](/catches/subreddits-and-keywords/)

## 8. Connect Instagram, TikTok, YouTube and Facebook

Video guide: [How to set up an Instagram, TikTok or YouTube account (4 minutes 3 seconds, narrated)](https://www.loom.com/embed/4777812d54e349d6ab6c46f9821dfbd3)

Start with one platform: the account that's already warmed up and has the most followers. Connect the others one by one later. We don't recommend starting all of them at once if they're all at zero: a brand-new account needs a warm-up first.

1. Open Settings, then Social accounts, and press Connect next to the platform. Instagram needs a Professional account linked to a Facebook Page.
2. Sign in to the right account in this browser before you connect it.
3. Brand-new account? Warm it up first. Warm-up means behaving exactly like a normal user for the first 3-5 days: set up your profile fully with a photo and a bio, spend 10-20 minutes a day scrolling your feed, watch videos all the way through, like, leave thoughtful comments and engage with posts in your niche. Do not post during this period. The goal is to show the platform that your account is a real human, not a bot.
4. After those days, keep engaging daily and start posting once a day for the first week, then twice a day in the second week. On Instagram and Facebook start with reels: slideshows may not get views at this stage.
5. Account already warmed up? Post as normal, 1-3 videos a day per platform.

Guide: [Connecting Instagram, TikTok, YouTube and Facebook](/social-accounts/connecting-video-platforms/)

## 9. Add your short link to every profile you've connected

Your short link is your own address for one platform, for example yoursite.com/i. When someone opens it, they land on your site and analytics records which platform they came from. Without it you can't see which platform brings visitors, signups and payments.

1. Short links switch on automatically once analytics is installed. Open Short links under Analytics and copy the link for the platform.
2. Instagram: in the app open Edit profile, then Links, and add it.
3. TikTok: add it to the website field. It opens at 1,000 followers or with a verified business account; until then, type the link into your bio.
4. YouTube: add it to your channel links. The first one shows next to Subscribe.
5. Facebook: add it to the links on your Page.
6. X: add it to the website field of your profile once Account health allows links.
7. Threads: add it to the link in your bio.

Guide: [Short links](/analytics/short-links/)

## 10. Optional: pick photos and videos that fit your audience

Video guide: [How to steer what your videos are about (1 minute 12 seconds, silent)](https://www.loom.com/embed/131ba7b519a1434e8ae7601f805a19b3)

Video guide: [Your own images and video, and adding a project (1 minute 4 seconds, narrated)](https://www.loom.com/embed/cbf9d0284ddc43e39a6ae7bbdd499ca7)

Optional. We've already picked quality photos and videos for your content, so your videos work as they are. Want them to fit your audience even better? Pick more specific ones from our library, or upload your own.

1. Open Videos and press the gear icon to open Post settings.
2. In Background images and videos, press Add photos and videos to pick from our library, or upload your own files.
3. Give each file a category.
4. Set the scale to Mostly mine or Only mine, then press Regenerate videos.

Guide: [Your own photos and footage](/videos-and-posting/your-own-footage/)

## 11. Publish your first video or slideshow

Video guide: [How to add hashtags to your posts (17 seconds, silent)](https://www.loom.com/embed/9bd81d478ab84fda8b356a55d7d99340)

1. Open Videos and go through today's ideas.
2. Press Post on one you like, then choose the platform and Auto-schedule or Post ASAP.
3. It publishes on its own. Find it under My posts with the live link.

Guide: [Scheduling, downloads and results](/videos-and-posting/scheduling-and-publishing/)

## 12. Connect X

1. Open Settings, then Social accounts, and press Connect next to X.
2. Sign in to the right X account in this browser first.
3. Approve access.

Guide: [Switching or disconnecting an account](/social-accounts/switching-accounts/)

## 13. Follow your X Account health

1. Open Catches and press Account health in the X card.
2. Clear the recommended fixes it lists.
3. Reply and post within what it recommends.

Guide: [The X warm-up line](/social-accounts/x-warm-up/)

## 14. Ask AI Chat about your users and numbers

AI Chat knows your project: your analytics, your funnel, your users, your catches and your audit. Ask in plain words and it answers from your data.

1. Open AI Chat under Home.
2. Ask about your numbers: "What changed in my traffic this week?" "Where do people drop off in my funnel?"
3. Ask about your users: "Tell me about jane@company.com: where is she from, how many sessions, when was she last active?"
4. Ask what to do next: "Which improvement should I ship first?"

The first 5 messages a day are free. After that, 1 credit per message.

Guide: [AI chat](/get-started/ai-chat/)

## 15. Ask AI Chat what to do next

Not sure what to do next? Ask AI Chat. It knows your project and suggests the next step.

1. Open AI Chat under Home.
2. Ask: "What should I do next?" or "What changed this week?"
3. Come back whenever you're unsure. The first 5 messages a day are free.

Guide: [AI chat](/get-started/ai-chat/)

## 16. Review your funnel in Analytics

1. Open Product under Analytics.
2. Check your funnel: where people drop off between steps.
3. Press Edit in chat under the funnel to change its steps.
4. Pick one improvement to act on this week.

Guide: [Funnels](/analytics/funnels/)

## 17. Connect Threads

1. Open Catches and press Connect next to Threads.
2. Approve access.
3. You get two post drafts a day. Copy one and publish it on Threads yourself.

Guide: [Threads, LinkedIn and Facebook groups](/catches/threads-linkedin-facebook/)
